Success Formula – Failure is Only Feedback

Below is an article I came across from a few years back by Jerry Clark. Still relevant for you AND I.


No Failure Only FeedbackTo start we need to review The 5 Step Success Formula that Never Fails… In a nutshell, here are the five steps…

  1. Know the Results You Seek: There is much Power in Clarity.
  2. Get Busy: This means Take Action.
  3. Have Awareness: This means being aware of what is working and what is not working.
  4. Be Flexible: This means that you want to stay focused on the results you desire; however, be willing to change your approach if necessary.
  5. Keep Charging: This means Go, Go, Go!!!

The reason I bring this up now – is because I’ve noticed how some people take the time to know their outcome and they may even start to take some action and then they miss the boat during the third phase… Having awareness of what is working and what is not working…

customer service failureIn other words, they may have a setback and instead of viewing the results as Feedback, they view it as Failure… Quick example so we can easily distinguish the two… You haven’t had any water in a while and so your body begins the process of signaling you by creating a dry throat… That’s called Feedback… Now, let’s say that a person gets a dry throat and decides to commits suicide as a result of it… That’s called Failure… I know that I didn’t have to be that dramatic; however, I want you to understand that this is what a lot of people do in their Network Marketing business… They get started in their new Network Marketing business and get really excited so they go and “Fire hose” or “Data Dump” on their friends and relatives… After they are done with a 2 hour seminar on their products and opportunity, their friends and family just sit there with glazed looks over their eyes as if they were in a coma or they simply turn around and run the opposite direction as fast as they can…

Then the new distributor takes this as personal rejection and gets their distributor kit, wipes off all fingerprints, and hides it under the bed so no one will know they ever got started… Many of them quit by committing what I called “Network Marketing Suicide”… You will find their names amongst the other hapless souls in the MLM Cemetery… Instead, they could have taken the reactions of their friends and family as Feedback because that’s all it was anyway. They could have examined what they did and sought counsel from their successful upline leaders to see what the challenge could have been and how they could improve… Or they could have even asked their friends and family… They could say something like, “Hey John, as you know I’m just getting started with my new business and I can understand and appreciate that it’s not for you right now. However, could you do me a favor by telling me why you almost fainted after I explained the products and opportunity to you? I’m new to this and it would be really helpful to me. And since you’re my cousin, I know you will be sincere and honest with your feedback.”

Something like that would suffice and you will be surprised at what you discover… People truly want to help you; however, you have to be willing to see the so-called Failure as nothing more than Feedback… Feedback that can be used to make finer distinctions and eventually assist you in creating massive success… All of the great inventions that we benefit from today came as a result of the inventor seeing “Failure” as nothing more than Feedback… What Would You Attempt to Do If You Knew You Could Not Fail?The automobile, airplane, light bulb, even this concept of Network Marketing… Wow… So the quickest way to success is to get massive amounts of Feedback as soon as you can and use it as the Stepping Stones to your Super Success…

So go out there and “Fail your way to the Top!” because FAILURE IS ONLY FEEDBACK… That’s it for now…

Until Next Time…

Go, Go, Go!!!


Discover Local Online Success: Three Smart Ideas to Enhance Your Local Visibility

The more visible you are online, the more opportunities you can find to build your small business. Here are three additional solutions to supercharge your Google search visibility – and drive next-level success. These ideas aren't new, but have a fresh look at them now and you may find all-new opportunities for creating simple, inexpensive changes that can quickly raise your local online visibility.

  1. Leverage local affiliations. Are you a part of the community Chamber of Commerce, Rotary Club, or Better Business Bureau? Do you participate in a nearby chapter of your trade or professional organization or an alumni association? First off, make sure the names of those organizations are spelled out in text on your web page so the search engines like google can read them. After that, look at including affiliations in the business outline you post on local search directories like Google Places. Lastly, make use of your affiliations to generate those all-important back links by placing a link to your website on their site.
  2. Build your online reputation. Search on the internet to find your personal name and the name of your business. At the very least, you want google search to include a Facebook profile, information from the "ABOUT" page from your website as well as your company listing in online directories. If you don't have an appealing internet reputation, build it! Get yourself listed at LinkedIn or improve your profile if you are already a member – and participate in – a few applicable groups.
  3. Landing pages. Look at the webpages you have on your existing website. Try turning them into keyword-rich landing pages. This will give you a chance to have multiple pages from your site appear in the local search results. For instance, the SERVICES page(s) of your site is a great place to incorporate descriptive words and phrases pertaining to your company. Make sure you add the keyword details in your webpage tags and meta descriptor also.

AuburnBusiness.Com uses powerful solutions for obtaining search engine results that will get your business ranked like never before. Call (888) 316-4124 now to increase your chances of customers finding your local business online by as much as 500%!

Time Management: Reduce Email Clutter

If you're like most people, every month the list of to-dos, appointments and demands grows larger. There are times when life can be a little overwhelming. Are you ready to simplify your days so you can live life on your terms?

email clutterA little technology can go a long way in getting your life in order while saving time and minimizing stress. But, technology that causes more stress isn't really helping you. E-mail has become a great source of stress for a lot of people, including yours truly. Where do you start?

Go on an e-mail diet. Unsubscribe from EVERY electronic mailing and commercial list that you never read. For me, this cut down about 20% of my daily e-mail. This only takes a little time but will pay long-term dividends. Most e-mail lists offer a way to unsubscribe near the bottom of the e-mail. It's actually the law. If they don't and you can't seem to get off the list, then block the e-mail using your e-mail software's tools. For those on Facebook, you should stop all of the notifications from being sent to you. If you love Facebook, set a time each day to get on and catch up.

DRAFT your e-mail. You'll be amazed at what a difference following this quick tip will do for your e-mail inbox. It's an acronym that stands for "Discard," "Refer," "Act," "File," or "Table." Here's what they all mean…

  • DISCARD: Trash it. If it will never be retrieved again, don't keep it. Remember that your e-mail folders are for storing information and resources, not a dead storage place. Just delete it.
  • RESPOND: If someone else can respond to the e-mail for you, or if someone else needs the information, pass it on or give it up! Don't get caught in a paper trail jail. Here's where some of you need to be aware of what you do to others by passing on trivial information. Most of us don't care about seeing the redneck lion (a dog shaved to look like a lion.) While I enjoy humor as much as anyone, this takes time and some folks don't appreciate it. Your friends will like you much more if you don't send them this kind of e-mail clutter. Try to keep this type of "information" limited to Facebook or some other type of social media site.
  • ACT: Act on it now. Don't procrastinate. Answer routine e-mail immediately. If not, the time needed to tackle your e-mail later on can snowball! This will created a new source of stress.
  • FILE: File it in subfolders. If you don't have these setup already, start with major categories and then get more detailed as warranted. You can have subfolders of subfolders but it's probably not wise to go much deeper than this. There are other tricks to help in finding that filed e-mail later.
  • TABLE: Table it. If you need it at some time in the near future, other than today, place it in a simple "follow-up" system for easy, quick access! Use this sparingly and set aside a time on your schedule to "follow-up."

Set a Computer Curfew. Give yourself a "computer curfew" and plan to check your e-mail at only certain times of the day. By setting limits, e-mail will be less likely to take over your entire day. This goes double for Facebook time.You've Got Mail

"Productivity is determined not by work… but by EFFECTIVE actions disguised as work." — Doug Firebaugh

"You don't have to be great to get started, but you have to get started to be great." —  Les Brown

"Don't wait. The time will never be just right." — Napoleon Hill


I’d like to re-blog an e-mail I found again recently.  I’ve read a number of good e-books and articles on goal setting.  This is fairly short and to the point.  Enjoy!
Your Success Store Link Image


by Chris Widener

Goals. Most people have a love-hate relationship with goals. They love them because they are such a great idea and a wonderful way to motivate us to achieve, as well as evaluate our progress, but hate them because, for many, they more often than not go unattained and simply frustrate them. This isn’t what goals should do!

So here are some simple ways to set goals so that we achieve them! After all, what good is a goal if it isn’t something you achieve? Here are some simple steps you can take to make sure that you see change in your life this year.

Narrow your focus. That’s right, start small. Pick two or three areas tops, that you want to work on. Too many people say to themselves, “I want to do this, and this, and this, and this…” and they end up doing nothing! Most of what you do throughout your day can be done without a lot of mental or emotional exertion, but change isn’t one of them. So focus down to a couple. This way you can get some victory in these areas. Here are some areas to think about: Physical, Intellectual, Emotional, Spiritual, Financial, and Relational. What areas need some work? Now, what one thing should be the first item on the change list? The others will come later, but for now, you should focus on two or three total.

Keep the long term in mind, but set your sights on achieving your goals in the short term. Do you want to lose 75 pounds? Good. Long term, you will. But for now, think short term. Don’t think about losing 75 pound by the end of the year. Think about losing 5 pounds in the first two weeks. This does two things. First, it makes it urgent. Instead of blowing it and saying, “Oh well, I still have 10 months to lose the 75 pounds” (because eventually that becomes 2 months to lose 75 pounds), your goal is only two weeks out. This is better in terms of reaching your goal. Secondly, as you reach these shorter goals, it gives you regular victories instead of regular progress. Progress feels good, but achieving a goal is awesome!

Reward yourself when you achieve the goal. When you lose the 5 pounds in two weeks, treat yourself to a grandé whole-milk mocha. But just one! Then get back to your goal for the next two weeks. This puts a little fun back into the process of self-control and self-discipline. You will look forward to the reward, and when the going gets tough, you will say, “two more weeks, two more pounds, then…”

That’s it. I truly believe that it can be that simple for you.

If you need a little bit more help, I’ve added a few more ideas.

1. Don’t bite off more than you can chew. Instead of saying, “I am going to quit my three packs a day habit, cold turkey,” say “I am going to drop to a pack and a half a day.” You can always make new short-term objectives when you have achieved the first ones. Give yourself small victories a little at a time. Instead of saying “I am going to lose 75 pounds,” say “I am going to lose 20 pounds.”

2. Be specific in your timeline. Don’t just say, “I am going to lose 20 pounds.” Say, “I am going to lose 20 pounds by April 15th.” This way, when you start to be tempted in the ice cream aisle in the middle of February, you can say, “Nope, only 10 more pounds to go in a month and I am not going to blow it.”

3. Post your resolutions where you will see them every day. This will keep the resolution in the front of your mind at all times. Instead of forgetting that you are trying to lose weight and ordering a big, thick porterhouse, you will have been reminded earlier that day that you need to go with something a little on the lighter side. It will help your will beat your desire.

4. Find an encouraging person, who you respect, to keep you accountable. This person should ask you, at an interval established by the both of you, how it is going. They must be the encouraging type, though. If you are blowing it, they can say, “Well, that’s okay, get back to it tomorrow.” If you are doing well, they can say, “Awesome job. I’ll talk to you next week.” You will look forward to their weekly encouragement.

5. Find a partner. That’s right, someone who is trying to accomplish the same thing (or something different if need be). Just make sure that they really want to change, or they will end up just bellyaching about how hard it is and you will both fall into the abyss.

6. Write down a list of all of the benefits that will come if you accomplish this. If it is losing weight it might be something like this: Feel better, better self-esteem, longer life, clothes are more comfortable, no more time spent sewing on popped buttons, wife says you look 22 again, etc. If it is quitting smoking, it may look like this: Better breath, no more brown fingers, no more wrinkles on my face, no more red eyes, no more smelly clothes, longer life, wife don’t make me spend two hours a day on the back porch, etc. This will help you see what you will get from accomplishing your resolution.

7. Plan a reward if you accomplish your goal. It can be anything from small to large. If you drop the 20 pounds, go out for dinner and dessert. Then get back to losing the next 20. If it is quitting smoking, go on a mini-vacation. Whatever you do, reward yourself. Or let a spouse or a friend pick the reward. Then splurge and enjoy!

Chris Widener is an internationally recognized speaker, New York Times and Wall Street Journal best-selling author and TV and radio host. He is the author of eight books and audio series as well as over 400 success articles. To learn more or to order Chris’s products, including his newest book Above All Else, , The Art of Influence, or Twelve Pillars co-authored with Jim Rohn, or his newest CD series, Twelve Pillars—The Skills You Need to Succeed, click here.


“Far better to dare mighty things, to win glorious triumphs, even though checkered by failure, than to take rank with those poor spirits who neither enjoy much nor suffer much, because they live in the gray twilight that knows not victory, nor defeat.”Theodore Roosevelt

“Pick battles big enough to matter, small enough to win.”Jonathan Kozel

Web Presence: Introduction

Web Presence | Website | Keywords | Business

Each company that wants to succeed today must have a web presence. AND, your web presence is a lot more than your website. The components of your web presence are:
  • Your Website
  • Your Blog
  • Your Social Media Sites (Facebook, Twitter, LinkedIn, etc.)
  • Your Online Advertising & Promotional Campaign
  • Your Traffic Generation Methods (Paid & “Free”)
  • Your Company Newsletter
All of these components, taken together, form your web presence. They all work together to support each other. The ultimate goal of your web presence is to generate leads for your business. Your web presence IS your lead generation funnel.
The key to effective internet marketing of your local business is to connect to your preferred audience, or preferred customer. For example, if you are in the legal business, you probably don’t need to connect with an internet user in Sri Lanka that’s looking for someone to help with a divorce proceeding. You will more than likely want to connect with someone within 50 to 100 miles. So, you would target your audience geographically and based on specific keywords. Likewise, if you’re in the Air Conditioning repair business in Alabama, you don’t need to connect with people in Maine. Again, geography and keywords are important.
Your whole web presence should be built around your major keywords. This keyword identification is the first step in any web presence and online marketing campaign. After identification of your major keywords, then you can identify what you want your website name to be, the subject of the site's content, your article subjects for your blog, your topics for your social media posts, and your online advertising keywords. Your selected keywords are woven throughout all of your web presence components.
Using these keywords throughout all of your traffic and lead generation methods makes your site more “relevant” to the search engines (Google, Yahoo, Bing, etc.) which in turn sends you more traffic. The relevancy of your sites and their “ranking” also helps you with costs for the paid online advertising. The search engines are looking to provide their clients (those people searching for information) what they are looking for. And, if your site is relevant, then you will be given a higher ranking.
Relevancy is determined by how close a match your content, advertising, and keywords are to what the searcher is looking for. SO, this all has to be coordinated.
Remember, you only need to have a web presence IF you want to succeed. If you don’t care about business success, then don’t worry about any of this. You can now go back to your Farmville site on Facebook. But, IF you want to succeed, come back and visit us for future articles in this series.



Welcome to We are a professional online marketing company for local business. We help local businesses get found in their local market by using search engine optimization strategies that produce high search engine results. Our goal is for our client to have multiple listings on the front page of Google for their main keywords.  With more than 20 years of business experience, our team has helped multiple companies to achieve first page search engine ranking results. We want to help you get your local business online – where the $Money$ is.